Use data to drive results and meet your marketing objectives, at affordable rates!
Our comprehensive knowledge of marketing trends and conversion optimisation tools helps us deliver tailor-made solutions that create effective, integrated sales and marketing strategies.
Drawing on the expertise of our tech-savvy marketers, we offer everything from digital marketing strategy and social media marketing to SEO and results-driven lead generation. Alongside the data analysis, we also delve into your business needs, address the pain points of your target audience, and formulate strategies that will help your brand stand out from the crowd.
Mr. Digital is a data-driven digital marketing agency committed to helping you reach your maximum potential through results-focused marketing activity. We care about delivering the very best service for our clients, and our team works hard to enable and fuel your growth.
Mr. Digital has the right team to help your brand achieve the vital competitive advantage you need to succeed. Whether you are a budding entrepreneur just starting out or you’re a well-known global brand seeking to extend your digital reach, let us guide you through the digital landscape and help you create and execute a data-driven marketing strategy.
At Mr. Digital, we believe that people are more important than abstract concepts or business theories. We take the time to get to know you and work with you to identify what you really want to achieve. This approach enables us to better understand your specific requirements and how your digital strategy fits into your wider business goals. Understanding your brand and business is key to offering you the maximum possible value in all your digital marketing activities.
We provide your brand with the most useful content, in the most appropriate format, in the most timely manner, so that you can achieve the best possible results. Our digital marketing services deliver real, measurable value for your brand. Our certified team is committed to working together to use your data alongside their skills and experience to drive your business forward.
It’s shocking that lots of agencies are still using assumptions and opinions to run campaigns and create strategies; experience and personal preference are valuable, but nowhere near as powerful as data-driven decisions!
In a world where brands have so much untapped data at their disposal, marketing budgets that aren’t data-driven are only achieving a fraction of the results they could.
Some companies appear to prey on business owners or marketers with less knowledge and experience so they can mislead them without being challenged, and this frustrated our Managing Director, Ross, so much that he started Mr. Digital, a data-driven digital marketing agency that enables businesses to achieve great things using their data and a framework it has developed called The Infinity-5.
“We believe in building and growing together. Our success is built on the back of our clients’ success. It’s as simple as that.”
“To help brands create and implement marketing strategies that use data-driven decisions to fuel growth and exceed targets”
Staying true to our values, it's important we invest in our people and grow together through shared experiences, so each year, we take our whole team away to celebrate our successes, strengthen our relationships, and share our growth plans. In 2022, we went to a 5-star resort in South Goa.
We are true believers that teamwork makes the dream come true, and that means having strong relationships with our colleagues. It's particularly important now that everyone is working remotely rather than in the office. Alongside our annual "Success Rally", we also organise quarterly team lunches.
We regularly monitor the performance of each team member, with the aim of them achieving 'Outstanding' performance. Each year, we recognise and reward our team members who achieve outstanding performance with our annual Outstanding Achievers Awards. Our awards include categories including 'All-In', 'Cards on the Table', 'Most Growth' and 'Be Outstanding'.
Here are our 2023 winners for the Mr Digital Awards:
Mr. Digital is an award-winning digital marketing agency focused on you and meeting your marketing needs. Whether you are looking for web design, SEO, Pay Per Click advertising, email marketing, or social media marketing, we help you create a data-driven marketing strategy to ensure your brand succeeds and generates the returns it deserves.
We deliver this through the use of our bespoke technology solutions, such as our Performance Tracker and return-on-investment (ROI) calculators. We developed these tools so that we can easily understand what metrics we need to achieve success for our clients and fuel their growth like never before!
We take a data-driven approach to marketing with our tried and tested Infinity-5 framework. Using our proven framework, we are able to understand the metrics we need to achieve success at each stage of the campaign before we even start, so our team of marketing experts knows exactly where to focus their efforts to achieve success.
Our business is structured so that we have in-house experts in each area of the digital space, from social media and SEO to conversion rate optimisation and landing page optimisation so we can truly optimise for success using the data available to us.
We do this by keeping our overheads lower by having our main office and the majority of our expert team in India, where overhead costs are much lower. This is what lots of global brands do, including Google, Amazon, Uber, IBM, Adobe, LinkedIn, and KPMG.
By following in the footsteps of the global brands, we are able to provide high-quality, data-driven marketing services to our clients, delivered by our team of certified marketing professionals, at a fraction of the price of most digital marketing agencies. And when you match this with realistic expectations and timelines for results, we can offer marketing that guarantees the results our clients want and need, which we set out at the beginning.
This winning combination enables us to offer our clients a guarantee that we will achieve the agreed targets within the agreed timeframe set out in our proposals, or we will continue to work for them for free. Yes, that’s right, our clients can stop paying for our fees, and we will continue delivering our services for free until we achieve the agreed targets.
We are confident that you will not find another agency offering this level of guarantee.
This winning combination enables us to offer our clients a guarantee that we will achieve the agreed targets within the agreed timeframe set out in our proposals, or we will continue to work for our clients for free. Yes, that’s right, our clients can stop paying for our fees and we will continue delivering our services for free until we achieve the agreed targets.
We are confident you will not find another agency offering this level of guarantee.
*The guarantee is based on achieving a minimum number of agreed-upon Performance Tracker targets using the ad budgets (if applicable) and timelines (6–18 months minimum depending on your agreed package) set out at the beginning of the contract and does not include any costs outside of our services (i.e., advertising spend is not covered by us). Before the contract commences, you must inform us in writing that you wish to set targets against our guarantee so that both parties can sign off on these targets before work starts.
Meet our talented team of more than marketing professionals who are on-hand to support your business every step of the way!
Ross Crawford, the Managing Director at Mr Digital, is a seasoned professional in the digital marketing industry. With a keen eye for data-driven decisions, Ross has been instrumental in transforming the landscape of digital marketing strategies.
His journey began as a digital marketing manager, where he worked with various agencies to execute results-focused strategies. However, he was often disappointed with the lack of data-driven decisions in the industry, which led him to establish Mr Digital in 2016.
Under Ross's leadership, Mr Digital has grown into an award-winning international digital marketing agency. His vision of using data to drive decisions and generate a real return on investment for businesses has been the cornerstone of the company's success. Ross's commitment to removing the guesswork from marketing strategies has led to the creation of a team of certified digital marketing specialists who work tirelessly to achieve targets and drive growth.
Ross's contributions to the company and the industry as a whole have been significant. His unwavering dedication to data-driven strategies and his relentless work ethic have been key factors in Mr Digital's growth and success.
Head of Marketing Projects
Shiyas Mohamed, the Head of Marketing Projects at Mr Digital, is a seasoned professional with over 5 years of experience in business development and account management. With a Master's in Business Administration, Shiyas brings a wealth of knowledge and skills to the team.
Shiyas's expertise includes business planning, management, leadership skills, and strategic planning. His ability to create long-term relationships, provide client solutions, and lead the business development team showcases his versatility and innovation.
With a demonstrated history of working in the information technology and services industry, Shiyas has been instrumental in driving our business growth. His excellent communication skills and his ability to negotiate have significantly improved our client relationships and business outcomes.
Currently, as a full-time Head of Marketing Projects at Mr Digital, Shiyas is always looking to create and implement strategic business solutions. His dedication to his craft and his ability to adapt to the ever-changing digital landscape make him an invaluable asset to our team.
Shiyas's contributions to the company and his relentless pursuit of business excellence have set a new standard in business practices at Mr Digital. His dedication and work ethic are truly inspiring, making him a vital member of our team.
Head of Web Projects
Sree Lakshmi, our dedicated Head of Web Projects at Mr Digital, brings over seven years of experience as an Administrative Assistant in the Marketing and Advertising Industry, as well as the oil and gas Industry. Lakshmi's expertise lies in Payroll, Recruiting Assistance, Onboarding, Human Resources, and Employee Relations, making her a versatile and invaluable member of our team.
Before joining Mr Digital in February 2021, Lakshmi honed her skills as a Project Administrator at Al Dallah Al Arabia Trading and Contracting Co. for over six years. Her tenure there provided her with a wealth of experience and a deep understanding of project management in diverse industries.
In addition to her extensive professional experience, Sreelakshmi is also committed to continuous learning and professional development. She recently earned a certification in Digital Marketing from Hubspot, further expanding her skill set and enhancing her ability to contribute to our team's success.
At Mr Digital, Sreelakshmi's role as a Head of Web Projects involves overseeing various projects, ensuring they are completed in a timely and efficient manner. Her strong organisational skills, combined with her deep understanding of the industry, make her an integral part of our team. Her contributions have been instrumental in driving our projects to success and maintaining the high standards of our services.
Gopalakrishnan A R, our Senior Developer at Mr Digital, is a seasoned professional with over 12 years of experience in the industry. Inspired by the potential to create and solve problems with code, Gopalakrishnan embarked on a career in development, driven by his passion for technology.
Gopalakrishnan's unique approach to software development combines creative problem-solving, a solid understanding of coding principles, and an emphasis on continuous learning. This approach allows him to adapt quickly to new technologies and trends, which he stays updated on through regular reading of industry blogs, attending webinars, participating in online forums, and taking courses on platforms like YouTube and Udemy.
Since joining Mr Digital in July 2019, Gopalakrishnan has been instrumental in providing efficient and user-friendly software solutions to our clients, contributing significantly to their business growth. His daily focus involves writing effective code, assisting team members, solving complex problems, and staying updated with the latest technologies.
Gopalakrishnan's educational background includes a diploma in computer application and programming, followed by a course in design. These foundational studies have greatly benefitted his career, equipping him with the necessary skills to excel in his role.
Sreeraj R is a seasoned Software Developer at Mr Digital, boasting over a decade of experience in the field. Despite not holding a formal degree in Software Development, Sreer's expertise has been honed through comprehensive courses in Laravel, React, Flutter, and Python. His proficiency extends to Test-Driven Development in Laravel and MySQL, and he's recently expanded his skills to include Python, Prompt Engineering, After Effects, and Branding.
As a full-stack developer, Sreeraj's responsibilities at Mr Digital encompass leading development on key projects, troubleshooting complex problems, and enhancing the efficiency and quality of the team's output. His most notable contribution has been his work on the MLM software project, Pamtree, where he undertook a complete rewrite of the existing code, eliminating bugs and boosting performance.
Sreeraj's commitment to continual learning extends beyond his professional life. He's currently mastering logo design, and After Effects, and delving into the art of branding. His long-term professional aspirations include broadening his skills in marketing and sales, videography, product photography, and artificial intelligence with Python. He believes in a multi-disciplinary approach to software development, integrating technology and creativity.
Senior UI Designer
Praveen Babu is a seasoned Senior Designer at Mr Digital, with a career spanning over 11 years in the industry. His journey in design was sparked by a teacher who recognised his potential and inspired him to explore this creative field. Praveen's expertise lies in creating simple, understandable designs that cater to diverse client requirements, and he prides himself on his quick project completion and delivery.
Praveen has been with Mr Digital for nearly 5 years, during which time he has held the roles of Designer and Senior UI Designer. His day-to-day responsibilities include creating social media assets, designing with Canva, web designing, and handling all types of design work. His ability to quickly understand client requirements and produce error-free projects has made him a valuable asset to the team.
To stay abreast of the latest design trends and technologies, Praveen conducts daily research, bookmarks trending websites for inspiration, and engages in discussions with friends in the field. He also follows industry blogs, attends webinars, participates in online forums, and takes courses on platforms like YouTube and Udemy. His unique approach to design, coupled with his commitment to continuous learning, has positively impacted Mr Digital's clients and contributed to their business growth.
Praveen holds a Master’s Diploma in Multimedia Animation– a background that has significantly contributed to his success as a designer. Outside of work, Praveen enjoys travelling, driving, listening to music, watching movies, mechanical repair, and farming.
His long-term professional goal is to keep up with the latest trends and deliver exceptional designs to his clients, waking up to new ideas and implementing them in his professional life every day.
Avani Elizabeth Dev is a seasoned Software Tester at Mr Digital, bringing over five years of experience in manual testing. Avani's expertise lies in creating test scenarios, executing test cases, and understanding user requirements. Her proficiency in Regression testing, Integration testing, User Interface, and System testing has been instrumental in ensuring the quality of software products.
At Mr. Digital, Avani has been involved in managing an AI project implemented using the Python web framework Django, and working on a CRM system created using React JS and Laravel Framework. Her role includes API testing, regression testing, and managing the entire project.
Before joining Mr Digital, Avani held positions as a Software Test Engineer at Citylight (formerly Aatapaha) and as a Quality Analyst at Acelr Tech Labs. These roles allowed her to hone her skills in manual testing, mobile testing, and defect tracking, among others.
Avani's skill set extends to Postman API, Insomnia, and various testing tools. She is adept at all stages of the Software Testing Life Cycle (STLC) and the Software Development Life Cycle (SDLC). Outside of her technical skills, Avani is known for her meticulous approach to test planning and execution, and her commitment to software quality assurance. Her contributions to Mr Digital have been invaluable in maintaining the high standards of our software solutions.
Senior UI UX Developer
Edwin Mathews is a seasoned Senior UI/UX Developer at Mr Digital, with a passion for creating intuitive and engaging digital experiences. With 8 years of experience in the field, Edwin has honed his skills and developed a keen eye for detail, enabling him to spot and rectify UI/UX errors promptly and efficiently.
Edwin's primary responsibilities at Mr Digital include reviewing and providing suggestions on designs provided by clients or created in-house, completing work promptly, assisting team members, and restructuring or modifying websites as per client requirements. His ability to deliver on time and his knack for identifying UI/UX-related issues early on are among the unique skills that make him an invaluable asset to our team.
To stay abreast of the latest trends in UI/UX development, Edwin regularly reads articles about web technologies and learns from online tutorials and web showcases. This continuous learning and adaptation to new trends and technologies are part of his future goals in UI/UX development, as he strives to become a top professional in the field.
Edwin is a commerce graduate, which provides him with a unique perspective in his work, allowing him to understand and cater to the business aspects of design. Outside of work, Edwin enjoys travelling and watching movies, activities that allow him to relax and find inspiration for his creative work.
At Mr Digital, we value Edwin's commitment to excellence, his technical expertise, and his dedication to continuous learning and improvement. His contributions significantly enhance the quality of our digital products and the satisfaction of our clients.
UI UX Developer
Before joining Mr Digital in June 2022, Nikhil honed his skills as a Research Analyst at People Plus Advisors LLP. This role, coupled with his educational background in Business from Delhi University, has equipped him with a unique perspective that he brings to his current role.
At Mr Digital, Nikhil's primary responsibilities involve developing and maintaining the front end of our client's websites. His passion for usability and his working knowledge of Adobe Photoshop enable him to create user-friendly and aesthetically pleasing website designs.
Nikhil's dedication to his craft, his innovative approach to front-end development, and his commitment to staying updated with the latest technologies contribute significantly to the success of our projects at Mr Digital. His contributions have been instrumental in enhancing the user experience and overall functionality of the websites we create.
Senior Content Writer
Joshua Kennedy, the Senior Content Writer at Mr Digital, is a seasoned professional with a diverse background in journalism and content creation. With a degree in B.Sc. Visual Communication and Mass Media from Loyola College, Chennai, and a PG Diploma from the Asian College of Journalism, Joshua brings a wealth of knowledge and skills to the team.
Joshua's expertise spans reporting, editing, online/digital media tools and techniques, writing for the web, live blogging, Twitter reporting, interactive multimedia storytelling, mobile reporting/editing/publishing, social media newsgathering and verification, data visualisation, fact-checking, and long-form storytelling. His ability to render a multitude of stories for a variety of platforms showcases his versatility and innovation.
With a total of 4 years of professional industry experience, which includes a fair share of freelance work, Joshua has covered press conferences, and book releases, and has done live reportage from the field. He has coordinated international panel discussions, done movie reviews, and covered deprivation in the more remote parts of South India.
Currently, as a full-time content strategist/content writer at Mr Digital, Joshua is always looking to write fresh content and tell real stories. His dedication to his craft and his ability to adapt to the ever-changing digital landscape make him an invaluable asset to our team.
Campaign Marketing Manager
Meet Abhinav, Mr Digital's proficient Campaign Marketing Manager with three years of specialised experience. Abhinav has a unique way of staying ahead of the curve; he diligently keeps himself updated by monitoring campaign platform updates and conducting independent research on the latest strategies.
Abhinav's core strengths lie in data analytics and campaign optimisation. These skills aren't just theoretical; they are put into daily practice in his comprehensive role at Mr Digital. His primary responsibilities cover a broad spectrum: creating ad copies, optimising campaigns, researching audiences, setting up conversion tracking, and reporting on analytics. His toolset is equally extensive, making good use of SpyFu and SEMrush for competitor and keyword research while relying on Google Ads and Facebook Ads Manager for campaign analysis. Not just that, he also uses Canva for crafting compelling images and Wordcounter and Word Tune for perfecting ad copies.
Academically, Abhinav holds a Bachelor of Arts from Punjabi University, Patiala, and a Postgraduate Diploma in Aviation Industry. However, his interests go beyond his professional and academic accomplishments. In his free time, he enjoys walking, and travelling and finds solace in Netflix and meditation.
As for the future, Abhinav has his sights set high. He aims to complete Meta certification and further deepen his understanding of marketing strategies. Measuring success for him is aligned with client objectives; whether it's driving web traffic or reducing cost per click, he knows precisely what metrics to focus on.
Reshma Raju, our SEO Specialist at Mr Digital, brings over 4 years of experience to our team. Inspired by SEO's constant evolution, Reshma's approach is characterised by quick research, real-time updates, and technical skills. She excels in competitor analysis, keyword research, backlink profiles, and content generation.
During her 3 years with Mr Digital, Reshma has implemented SEO strategies that have significantly grown our clients' organic leads and traffic. She tackles challenging SEO problems with swift, effective actions.
Reshma stays updated with the latest SEO trends and algorithm changes by following industry blogs, staying active on social media, and regularly checking website data in the Google Search Console. She is committed to continuous learning and adaptation.
After earning her Bachelor's degree, Reshma started her SEO career as a Junior SEO Analyst in a travel-based company, laying the foundation for her current role at Mr Digital.
Senior Web Developer
Nisha Gopal is our resident Senior Web Developer at Mr Digital, specialising in eCommerce website development. With her mastery over Shopify and WooCommerce platforms, Nisha has established herself as a crucial member of our team. Her exceptional problem-solving skills, meticulous attention to detail, and unwavering dedication to excellence have made her a key player in driving our clients' online success.
Her proficiency extends beyond setting up online stores. She excels in creating personalised, responsive, and SEO-friendly themes, developing bespoke features, and troubleshooting intricate issues. Her deep understanding of each client's unique business needs allows her to tailor her strategies effectively, delivering robust and scalable eCommerce solutions. As an advocate for best practices in web development, Nisha ensures that all projects meet the highest standards of coding, performance, and security. Her comprehensive skill set spans front-end and back-end development, as well as user experience design, making her a one-stop solution for any eCommerce project.
Throughout her tenure, Nisha has not only elevated the digital presence of numerous businesses but also crafted seamless shopping experiences for their customers. Her technical expertise, unwavering commitment, and passion for web development permeate every project she undertakes.
Senior SEO Specialist
Nithin, our Senior SEO Specialist, has a passion for digital marketing and a fascination with how websites achieve top rankings in search engine results. With 6 years of experience in the industry, he makes it a point to stay updated with SEO trends and algorithm changes by following industry leaders like Neil Patel and Brian Dean and keeping an eye on official Google updates.
Nithin's approach to SEO also involves thorough keyword research using multiple tools, followed by filtering these keywords based on the client's services or products. He creates specific SEO plans tailored to each industry and uses historical data to set client expectations regarding conversions and leads.
At Mr Digital, Nithin's primary responsibilities include identifying strategies to increase organic traffic, creating SEO plans for clients, making technical recommendations to developers, and monitoring search engine algorithms to stay abreast of changes. He also constantly checks keywords, rankings, traffic, and event tracking to monitor the performance of client websites and suggest improvements.
Nithin also holds a B.Tech degree in Electronics and Instrumentation as well as an MBA in Human Resources, making him a truly multifaceted professional.
Katie Crawford is our highly experienced and resourceful Administrative Assistant at Mr Digital. With a remarkable career spanning 20 years, Katie specialises in Payroll, Human Resources, and Health and safety roles, bringing a wealth of practical knowledge and expertise to our team.
For the past three years, Katie has been the backbone of our office, effortlessly managing a multitude of responsibilities from routine administrative tasks to complex payroll processing and HR functions. Her exceptional attention to detail and extraordinary organisational skills have made her an indispensable part of our team.
With her extensive experience in HR and payroll, Katie has a deep understanding of the intricacies involved in these fields. She ensures that all staff payments are accurate and timely and that our HR practices are in line with legal requirements and fosters a positive work environment.
As our in-house Health & Safety expert, Katie is deeply committed to the well-being of our team. She diligently works to keep our health and safety policies up-to-date, regularly reviewing and revising them to ensure a safe and secure work environment for everyone.
In addition to her other roles, Katie is a master proofreader. Her high standards for precision and accuracy enhance the quality of our work. Her sharp editing skills ensure that all our outgoing documents are professional, accurate, and error-free.
Katie's strong work ethic, dedication, and commitment to excellence make her a vital member of our team. Her invaluable contributions significantly impact our daily operations and the overall success of Mr Digital. We are truly fortunate to have such a seasoned, capable professional on our team.
Digital Marketing Analyst
Meet Noor, our highly skilled Digital Marketing Analyst with over two years of industry experience. Motivated by a passion for marketing and an innate curiosity about consumer behaviour and market trends, Noor is a digital aficionado. His quest for staying ahead involves a blend of continuous learning, relevant certifications, and a masterful command of analytics tools like Google Analytics and Adobe Analytics.
At Mr Digital, Noor's daily agenda is as multifaceted as his skills. He digs deep into competitor research, gaining valuable insights into their digital tactics. His knack for understanding audience personas and preferences is crucial in optimising content and advertising campaigns for improved search visibility. From SEO to PPC and social media analytics, his contribution is pivotal in shaping data-driven digital strategies for our clients.
Noor is currently pursuing a B.Tech degree from MAKAUT in West Bengal, already holding a diploma in the same field. His analytical approach is backed by this strong educational foundation, making him a potent force in our digital strategies.
When he's not engrossed in data analytics, Noor likes to immerse himself in the world of PC gaming or try his hand at cooking up new recipes. Driving is his therapy; the road is his canvas, sometimes scenic, sometimes just an urban maze.
Looking ahead, Noor aspires to be more than just an analyst; he aims for leadership roles and wants to be at the forefront of digital marketing innovations. He plans to continually enhance his skills through advanced certifications, ensuring he remains up-to-date with industry best practices. Noor relies heavily on key performance indicators (KPIs) such as website traffic, conversion rates, and ROI to gauge the success of digital marketing strategies. He views Google Analytics as his go-to tool for its comprehensive features and user-friendly interface.
Whether you’re just starting out or looking for new ideas, we want to hear from you. We’ll work with your team and dive deep into the challenges that are keeping them up at night - all in order to create a better future together!
Simply schedule a call in our diary at a time convenient for you.