Proven Strategies
Explore our collection of tried-and-true digital marketing strategies, backed by data, to help your business thrive online.
Certified Experts
Experience the difference with our guarantee of delivering impressive results, combining expertise, innovation, and tailored digital marketing strategies.
Guaranteed Results
Experience the difference with our guarantee of delivering impressive results, combining expertise, innovation, and tailored digital marketing strategies.
Work With Certified Facebook Ads Specialists
With 3 Certified Facebook Experts, We Know What It Takes To Build Results-Driven Campaigns!
Imagine a Facebook Ads campaign that consistently turns social media users into actual customers for your business every month, all within your current marketing budget. Are you tired of spending your Facebook Ads budget on ineffective marketing agencies and campaigns? It’s time to put our proven, revenue-focused strategies to work. Our Facebook Ads strategies have helped businesses in many industries to crush their competitors and dominate Facebook, generating a steady flow of leads into their pipeline.
Generate Better ROI With a Proven Facebook Ads Strategy
Generate Better ROI With a Proven Facebook Ads Strategy
If you’re tired of so-called ‘Facebook gurus’ delivering excuses and are ready to get real return-on-investment from your ad spend, it’s time to put our proven, revenue-focused Facebook Ads strategies to work. Our Facebook Ads strategies have helped businesses in many industries to crush their competitors and dominate Facebook, helping generate sales revenue of over £300m for us and our clients.
Case Study
HGV Driving Centre sought improved results on Facebook Ads. We employed proven strategies, generating high-volume leads and conversions. Moreover, we implemented UTM tracking and integrated website forms with Salesforce CRM to track leads from acquisition to conversion.
Results
£1.90 ($2.44)
was the average price the leads converted. And we gained high-volume leads from successful Facebook Ad campaigns.
The Infinity-5 Framework
Our proven framework enables us to guarantee success:
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1
Research & Plan
We start by researching your competitors and getting to know your business. We create a custom Facebook Ads strategy that is focused on the targets we need to achieve return-on-investment.
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2
Track & Measure
We put tracking in place to ensure we can measure every step of the Facebook Ads campaign and build a custom-reporting dashboard that includes the targets we need to achieve.
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3
Execute
As a specialist agency, we tap into our Certified Facebook Ads experts to create all of the campaign assets you need to achieve ROI with your strategy and then we execute the strategy.
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4
Optimise
We create a series of tests so we can learn what really works and enable the campaign data to drive our decisions. We continue to optimise even after we achieve the set targets.
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5
Scale
Once we are achieving the desired results, we scale your campaign to generate more sales revenue.
Real Projects and Results We’ve Delivered
Take a look at our real-world achievements where we’ve assisted businesses in improving their online presence, pulling in high-quality leads, and reaching new heights of success with our all-inclusive Google Ads services.
For example, we created Facebook Ad campaigns for one client that generated high-volume leads that converted an average of £1.90 (or $2.44). In another instance, we were able to reduce the cost per lead by over 68% (from an average of £142 to £44.90) within the first month of setting up a Facebook Ads campaign for a client! Discover the other Google Ads plans, approaches, and results that have marked us as the top choice for upgrading digital experiences and delivering tangible, real-life results.
Hearing Direct
We helped Hearing Direct optimise marketing activities and budgets for profitability. By enhancing their Shopify website, optimising search terms, and implementing effective Klaviyo and Facebook Ads campaigns, we guided customers through the conversion journey. Our strategy delivered outstanding results, including a remarkable 5.25 ROAS and a revenue increase of over 15% in the first 4 months, fueled by SEO efforts.
The Householder Club
Householder Club approached us to build a discounted membership platform. In 4 months, we developed and launched the platform, generating registrations at £6.53 per user. Through user behaviour analysis and A/B testing, we optimised conversions, enhancing the overall experience.
Good Life Gymnastics
Good Life Gymnastics approached us for website design and marketing. We created their website and ran a successful Facebook Ad campaign, generating high-quality leads at £12.29. The campaign’s flexibility supported their class management and expansion to new locations.
CERT
We partnered with CERT to develop a targeted lead-generation strategy using Hubspot. Through optimised user journeys, persuasive email copy, and effective landing pages, we achieved a remarkable 68% reduction in cost per lead within the first month (£142 to £44.90) with our Google and Facebook Ad campaigns.
CERT Property
Approached for a digital marketing plan, we provided tailored services including paid marketing, Google Ads, Facebook/Instagram Ads, SEO, and more. Targeting expat investors in Manchester, we generated 1,100+ Facebook leads, and 300+ Google Ads leads, and offered industry insight reports with competitor analysis and press releases.
VRS
We ran a successful Facebook lead generation campaign targeting Darlington homeowners, resulting in 50 leads at £12.38 per lead. Enhancements included a unique landing page and custom chatbot to collect detailed lead information for effective filtering.
One of London’s Largest Enforcement Companies
To find new customers for the client, we devised a comprehensive plan. We created a WordPress platform, landing pages, Facebook and Google Ads, and even a TV commercial. Through the Facebook Ads campaign alone, we generated 1,100+ leads in 7 months at the cost of £10.30 per lead, expanding their network of enforcement agents.
Healthy Home Solutions
They sought our assistance in setting up a Facebook campaign to generate leads. Our successful campaign delivered 50 leads within one month at £12.38 per lead. We also created a landing page and implemented a custom chatbot to collect leads, targeting homeowners in Darlington to strengthen the brand’s local presence.
HGV Driver Training Centre
HGV Driving Centre approached us to improve their Facebook Ads performance. Our data-driven strategies delivered high-volume leads at a cost of £1.90 ($2.44) per conversion. We also implemented UTM tracking and integrated their website forms with Salesforce CRM for effective lead tracking and sales alignment.
Facebook Ads Service Deliverables
Flexible hourly-rate pricing tailored for you, based on your requirements.
- Monthly Ad Spend Range: We’ll manage your monthly advertising budget within a specified range.
- Number of Unique Ads: We’ll create a specific number of unique ads tailored for Facebook.
- Number of Advertising Campaigns/Target Audiences: We’ll manage multiple Facebook campaigns targeting different audiences.
- Number of Unique Custom Advertising Images: We’ll create unique advertising images specifically for your Facebook campaigns.
- Dedicated Social Media Advertising Account Manager: You’ll have a specialised manager for your Facebook advertising.
- Demographic Targeting: We'll target Facebook ads based on specific demographics like age, gender, and location.
- Device Targeting: We'll adjust the ad serving based on the user's device type.
- Keywords, Interest, User Intent Targeting: We'll fine-tune the targeting based on keywords, interests, and user intent.
- School/Profession/Workplace Targeting: We'll adjust the targeting to focus on specific educational or professional groups.
- Custom Audiences using Social Pixels or Customer Lists: We'll create custom audiences for more precise targeting.
- Company Size, Industry, Job Title, etc. Targeting: We'll fine-tune the targeting based on professional criteria.
- Social Media Remarketing Campaign & Ad: We'll implement a Facebook-specific remarketing campaign.
- Monthly Advertising Targeting & Copy Tweaks: Monthly adjustments will be made to targeting and ad copy specifically for Facebook.
- Creative Development and Optimization (as needed): Creative assets will be continually updated and optimised.
- Mobile Device Optimised Ads: Ads will be specifically optimised for mobile viewing.
- Installation of Network Tracking Pixels on Website: Tracking pixels will be installed to monitor Facebook-specific traffic.
- Ongoing Analysis of Audience Performance and Optimization: Continuous analysis and adjustments for audience targeting.
- E-commerce Website Catalogue Setup: Product catalogue setup for Facebook's e-commerce platform integrations.
- 48 Business Hour Response Time: Any queries or issues will be addressed within 48 business hours.
- Access to Google Data Studio Dashboard: A custom dashboard will be provided for real-time tracking.
- Access to ROI Calculator: Tool to calculate the ROI for your Facebook campaigns.
- Up to 1 Personal Social Media Consultation per Month: Monthly consultation sessions specifically focused on Facebook strategy.
- Weekly Call or Campaign Status Update (optional): Optional weekly status updates tailored for your Facebook campaigns.
- Client Success Meeting: Regular meetings to evaluate the overall success of your Facebook advertising initiatives
Marketing Service Plans
We offer flexible hourly-rate pricing tailored for you, based on your requirements. Our plans range from Starter to Enterprise, each offering a different level of service to meet your specific needs. All our plans come with a guarantee: if we don’t achieve the agreed targets within the set timeframe, we work for free until we do.
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Starter£500Per month + VAT |
Professional£1250Per month + VAT |
Premium£3000Per month + VAT |
Enterprise£6000Per month + VAT |
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Included Hours
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10 |
25 |
60 |
120 |
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Term
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6 months |
6 months |
12 Months |
12 Months |
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Team Member
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Account Manager |
Account Manager |
Account Director |
Account Director |
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Return On Investment Targets
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Audience Research
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Competitor Research
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Copywriting
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Custom Strategy
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Campaign Setup
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Adobe Stock Image Library
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Up to 6 images |
Up to 20 images |
Up to 40 images |
Up to 80 images |
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Management & Optimisation
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Conversion Rate Optimisation
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Analytics Tracking
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Call Tracking
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Up to 10 calls |
Up to 25 calls |
Up to 40 calls |
Up to 50 calls |
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Bespoke Reporting Dashboard
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CRM Integration
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Consultancy
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Guaranteed Results
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Meetings
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Monthly |
Fortnightly |
Weekly |
Weekly |
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Onboarding Timeframe
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14 Days |
14 Days |
7 - 10 Days |
7 - 10 Days |
Starter
Professional
Premium
Enterprise
Frequently Asked Questions
Our agency has certified Facebook Ads experts who have successfully managed different types of ad campaigns, resulting in significant business growth and revenue. Additionally, hiring professionals to do this for you means you will not only maximise your campaign efforts, but also the ROI.
We help our clients hit the revenue target they aim for. Before proceeding, our experts will learn about your business. We will then identify the appropriate campaign objective and the type of ad that may be required. They will develop a customised campaign designed to achieve your specific business objectives. As a Facebook Ads agency we manage every aspect of your advertising campaign on the platform. This includes creating and optimising ad copy, selecting the right target audience, setting up budgets and bids, designing ad creatives, monitoring ad performance, and making necessary adjustments to improve results.
Yes, Facebook Ads can be highly effective for online businesses as well as local businesses. The platform offers advanced targeting options that allow you to reach users within a specific geographic area, making it easier to connect with potential customers nearby. Additionally, Facebook Ads can help increase brand awareness, drive foot traffic to your physical location, and generate online leads or sales for your local business.
Facebook Ads operates on a pay-per-click (PPC) model, meaning you only pay when someone clicks on your ad. Ads can appear in various formats and placements across Facebook, Instagram, and the Audience Network. You can create ad campaigns with specific objectives (e.g., brand awareness, website traffic, or conversions) and target your ads based on demographics, interests, behaviours, and more. The Facebook Ads platform uses an auction system to determine which ads are shown to users, taking into account factors like ad relevance, quality, and bid amount.
To improve the performance of your Facebook Ads campaigns, focus on optimising your ad copy and creatives, refining your audience targeting, and adjusting your budget and bidding strategies. Regularly analyse your campaign data and make data-driven decisions to enhance your ROI. A/B testing different ad variations, such as headlines, images, or calls-to-action, can also help identify the most effective elements for your target audience. Additionally, ensure your landing pages are optimised for conversions to maximise the results of your advertising efforts.
Facebook Ads Summed Up
Think of Facebook Ads as strategically placing billboards in a busy city. Imagine you could place these billboards not just on any random highway, but right in the living rooms, offices, or mobile phones of the people most likely to want your product. That’s the kind of targeting power Facebook Ads offer.
Our Offerings Include:
- Conducting audience research to identify the best locations for your ‘billboards’ (Facebook Ads).
- Crafting compelling ads that act as your irresistible billboard designs.
- Real-time monitoring and analytics to ensure your ‘billboards’ are seen and effective.
The Infinity-5 Framework for Facebook Ads:
1. Research & Plan
Just as you scout the most impactful billboard locations based on traffic patterns, we assess your business, audience and competition. We craft a Facebook Ads strategy designed to reach the people most likely to convert, maximising your ROI.
2. Track & Measure
Billboards have long suffered from being ‘untrackable,’ but not your Facebook ‘billboards.’ We use a comprehensive dashboard that tracks key metrics to continually measure the effectiveness of your ads. Not only that, but we make sure to set up goals that we ideally want to achieve with these billboards so that when the work does begin, we have something to measure the progress against.
3. Execute
This is the equivalent of actually putting up the billboards. Our team of experts will design and launch the Facebook Ads, making sure they are compelling and targeted.
4. Optimise
In the billboard world, this would be like changing your billboard designs based on real-time feedback. We analyse the data and adjust your ad campaigns accordingly, fine-tuning them for optimum results.
5. Scale
Once your ads are performing well, it’s like having a billboard in a prime location. We then look to place more ‘billboards’ by expanding your campaign, targeting new but equally promising audience segments to scale up your results.
By employing our Infinity-5 Framework, your Facebook Ads won’t just be another billboard on the highway—they’ll be the most strategic and effective billboards, located precisely where they need to be for maximum impact.
Have a project in mind?
Book a call with our team
Whether you’re just starting out or looking for new ideas, we want to hear from you. We’ll work with your team and dive deep into the challenges that are keeping them up at night - all in order to create a better future together!
Simply schedule a call in our diary at a time convenient for you.
CERTIFIED EXPERTS
