Fleets by Twitter

Twitter Finally Rolling Out Its Own Version of Stories, Called ‘Fleets’

Mohammed J
Mohammed J/March 13, 2020

Twitter is continuously introducing updates to make the service easier for users. Now the company is testing its own version of stories called ‘Fleets’ that will disappear after 24 hours. The company is doing this in an effort to make users comfortable with posting photos and videos similar to stories offered on other platforms such as Instagram and Facebook.  

According to Kayvon Beykpor, a Twitter representative, “Every day, people come to Twitter to see what’s happening. One of the unique things about Twitter is that  ‘what’s happening’ is fueled by people sharing their thoughts openly, through Tweets. But sharing thoughts publicly can be intimidating”

“People often tell us that they don’t feel comfortable Tweeting because tweets can be seen and replied to by anybody, feel permanent and performative (how many likes and retweets will this get?!),” he continued. 

Let’s see what makes ‘fleets’ unique from ‘Tweets’;

  • Fleets disappear after 24 hours
  • Fleets cannot be retweeted or liked
  • Fleets cannot be replied to publicly
  • Fleets can only be reacted to via DM

“Unlike tweets, Fleets disappear after 24 hours and don’t get retweets, likes, or public replies — people can only react to your Fleets with DMs. Instead of showing up in people’s timelines, Fleets are viewed by tapping on your avatar.” 

How do I add fleets on Twitter?

To post Twitter fleets, 

Step 1: Tap on the first bubble (on the top left corner) with “+” sign displaying your own profile photo. 

Step 2: Once that’s done,  you’ll be taken to the second screen in the top image sequence, where you can add text, photos, GIFs and videos, similar to your tweet content options.

Step 3: You can post it as a Twitter story, and it will be available for the next 24 hours. 

Right now, Twitter is not offering more advanced features similar to those available on other Stories options, you can expect that to be upgraded pretty quickly.

 

The company is testing the new functionality on iOS and Android first in Brazil. It will be expanded to other countries, hopefully.

Achieve Your Goals With The Support Of a Team Of Digital Marketing Specialists