Let us help you make every word count by creating industry-leading content that makes your brand stand out from the crowd and positions you as THE experts of your industry.
LET'S TALK CONTENT!
Your website may have a great volume of content, but does the content comply with the quality guidelines. If not, then the poorly optimised content might be the biggest stumbling block for your website’s first-page aspirations. A well fleshed out content is one of, if not the most important factor in improving your website’s Google rankings. While there is no single definition of ‘quality content’, from a search engine’s standpoint, you can create high-quality content by adhering to a set of rules. The real question is whether your content is developed and promoted by people with a solid grasp of what they are doing.
Well, for starters, in addition to meeting quality guidelines, your content should offer great value to the readers. Therefore, you need to always make sure that content creation duties should be entrusted to a person who not only understand how language functions but foresee its implications on the website’s ranking in the long run. Content writers at Mr. Digital draw on their experience and grasp of stylistic and technical rules to develop content that will give a unique voice to your brand.
We start by researching thee topics we are creating content to gain the knowledge we need to deliver quality content.
Next, we start to draft the copy.
Once the copy is written, we start to design the content in-keeping with your brand.
Then, before we send any content across, we have our head of content review and proofread everything.
Finally, we get finish off from you before we start using your content in your digital marketing campaigns.
We worked with Snippie to position them as industry leaders and we did this by researching and writing a weekly blog on hot topics for the landlord community.
Creating content that an audience engages with is key and infographics are a great way to do that and work well educating an audience on a process and that's what we did for XUSA.
We have written and designed lots of content for Pamtree, including website pages, blog posts, infographics and brochures.
EquaGroup wanted an interesting way to share information with their investors and this infographic worked a treat!
With access to so much data it’s too easy to become overwhelmed when digging into Google Analytics. We spoke to Ross about what behaviours and insights we wanted to understand about our website visitors and he immediately put the team at ease when he suggested an extremely cost-effective solution. We now have a monthly report pushed to us automatically, with the behaviours we wish to track. This data has become insight that we can now act upon. We would certainly work with Ross and his team again in the future.
Absolutely amazing! I needed to create a website to ensure our staff were engaged and updated during the pandemic and Ross and his team were able to deliver the most impressive website quickly, efficiently and on brand. The final result was perfect and the training delivered to update the site was fantastic. The whole project was completed with ease and I cannot recommend the team enough. Thanks you Ross!
WOW! Ross and his team were available for me whenever i needed them. Flexible, Professional and creative. I am over the moon with what they have done for me but even more impressed with the service, care and attention to detail. I will be referring Mr Digital to all my colleagues, friends and family should they need any advice no matter big or small. thanks once again!
AMAZING !
Ross is the ultimate online marketing Guru! Driven by his passion for his work, Ross works tirelessly with the Mr Digital team to ensure that its clients are satisfied beyond expectation. Mr Digital, thank you so much for guiding me through the essential processes I have needed to implement into my business.
Mr Digital lives and breathes digital marketing. The team are always at the forefront of new techniques and technologies, which is critically important in this fast-moving environment. We work to a clear governance structure that ensures we’re working on track and achieving value.
I cannot recommend Ross & his team highly enough. I know Ross personally and you couldn’t wish to meet a more cheerful and helpful man.
Mr Digital built and SEO’d our website in record time. Very importantly they were quick to respond to questions and quick with advice and implementation of any updates required. We could not be happier with our new site. Very professional and highly recommended.
I cannot thank Mr Digital enough for what they have done for my business. My website is amazing and they completed it in no time at all. I’ve had many clients compliment on my website too. I’m always at the top of Google and anytime I need to make any updates Mr Digital works fast and gets the job done.
We create a whole range of content; from blog posts and industry whitepapers to case studies and infographics. Even simple things like social media posts are classes as "content creation" as we take our time to really consider the message, the graphics and desired outcome of the content.
There is not a single piece of content that is more effective than another; infographics work great, but then so do well-written blogs, whitepapers and, of course, case studies. Everything has its place. The content of the piece is far more important to focus on creating a unique, well-research, value-packed piece of content rather than a specific type of content.
We always conduct industry and competitor research before creating any content. There is no need to reinvent the wheel when there is so much great content out there. We will often use the "Skyscraper method" whereby we find the best piece of relevant content and then make it better, more relevant and more up to date. This is a very effective approach to content creation.
We don't use a specific piece of software to create all content. We do use a range of software and tools depending on what type of content we are creating. We work with tools such as Adobe Photoshop, Adobe InDesign, Adobe Illustrator, Promo and Canva.
Our clients own the right to any content we create on their behalf, providing it has been created specifically for them.
